internet marketing cincinnati

Six reasons to think before you switch

To compete with money market mutual funds, Wilbur National Bank, Oneonta, New York, creates an advertising and direct mail campaign that emphasizes its certificates’ “numerous” advantages over the funds which include guaranteed rates, instant liquidity, safety, no fee, and local reinvestment. The advertisements bring in customer questions and make consumers aware of the bank’s ability to compete effectively.
internet marketing cincinnati

Anonymous

Full text: [Bank Marketing] Aug 1982